Public Relations Committee

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Public Relations Committee

Public Relations Committee

Roles & Responsibilities of Media and Public Relations Committee

The Media and Public Relations Committee serves as the official communication arm of IIM Raipur, managing all external interactions on behalf of the institute. Tasked with shaping and strengthening the IIM Raipur brand, the committee works across multiple platforms to enhance visibility and reputation. Over time, it has built a distinguished legacy, contributing significantly to the institute’s positive public perception. Through consistent efforts, the committee has played a vital role in positioning IIM Raipur as a credible and dynamic institution.

In the past year, the committee has recorded several notable achievements, including widespread media coverage in leading newspapers, numerous corporate interviews, strategic event promotions on social media, and stronger engagement with print, television, and digital media partners.

Activities

The committee is entrusted with providing comprehensive coverage of all campus events. It actively disseminates press releases to both print and digital media and ensures timely updates on social media regarding institute activities, including blood donation drives, entrepreneurship summits, student accomplishments, and institutional milestones. Additionally, the committee conducts interviews with esteemed guests, industry leaders, celebrities, and academic speakers, offering insights into emerging global trends and thought leadership.

Provides Platform to Students

The committee plays an instrumental role in registering the presence of the students of IIM Raipur in the media. The students are provided with opportunities to voice their opinion on contemporary issues in leading newspapers and MBA forums.

Effulgence , Official Magazine of IIM Raipur

The annual magazine provides a platform to students, academicians and the corporate to come together and share their insights, opinions and experiences, and to discuss management, leadership and other contemporary issues. The latest issue of Effulgence was launched in June 2024

Social Media

IIM Raipur has a prominent presence across several social media platforms such as LinkedIn, Facebook, Twitter, YouTube, and Instagram. The committee introduces various ways to engage with the audience through Instagram comments, twitter retweets, YouTube lives and Comments.

Major Events Covered

Guest-Lecture-and-Industry-Interaction: The committee covers all the guest lectures and industry interaction sessions conducted by eminent industry stalwarts and other such major events happening around the campus. They interact and interview the dignitaries at every corporate and cultural event. Leadership Summit, HR Summit, Yukti – The Business Conclave, Shaktirath, Mirai- the annual management fest of IIM Raipur has been the mega-events of the academic year 2024-2025.